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 Privacy Central

Welcome to Privacy Central, the Web publisher's storehouse for online privacy information. This is where you can come for regular updates on the state of online privacy policy, domestic and abroad, as well as hard research on the impact that privacy protection has on your company's bottom line.

In addition to providing the leading online privacy seal program, our staff works closely with industry leaders, policy-makers, and consumer groups to shape the direction of privacy policy and accepted standards for information practices. This area of the Web site summarizes recent activities and survey results that may affect your business. It also offers links to sites that cover policy development and consumer activities in-depth.

TRUSTe amicus brief in Klimas v. Comcast

TRUSTe Public Comments to Regulatory Agencies From time to time TRUSTe submits public comments to the Federal Trade Commission or other regulatory agencies in privacy-related issues

CAN SPAM comments to Federal Tade Commission

Do-Not-Email comments to Federal Tade Commission

Alternative Forms for  Notice (Short Notice)  comments to Federal Trade Commission

TRUSTe's Guidelines on Mergers, Acquisitions, and Bankruptcies. Read TRUSTe's guidelines on how customer data should be handled during business transitions.

TRUSTe's COPPA Guidelines for General Audience Web Sites Download this Word document if you need advice on complying with the Children's Online Privacy Protection Act.

How Does Online Privacy Impact Your Bottom Line? The plain facts about privacy on the Internet, including recent studies and research about users' concerns, and how their anxiety and pending legislation may affect your bottom line.

U.S.Government Privacy Activity. A wrap-up of recent federal privacy actions in the U.S., as well as links to government sites and consumer watchdog groups.

Global Privacy Activity. A snapshot of the European Union (EU) Data Protection Directive and its implications, and links to news on pertinent government privacy activity here and abroad.

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